Watching TV advertisements for mens electric razors is like watching a whodunit film. You never know what the latest and best feature is going to be. Braun commercial claims that their make has the finest feature of revolving heads that will conform to even the coarsest of faces. It will move over your face and cut every hair close because of the turning blades.

Another product will claim their shaver will cut closer than any other shaver because it has five blades that will lift the beard higher and cut more of the beard than any other make. I get tickled because I wonder how high a beard can be lifted before the skin is cut along with the beard. I can just see the commercial where the chap shaving comes away with such a clean-cut beard that he doesn’t have a face anymore.

I also get a kick out of those who advertise that their machine is convenient and watertight. They show a man driving his car and shaving while he stares into the rear view mirror. I ponder, about him seeing an on-coming vehicle. Then of course, you have the chap in the shower happily singing while his glossy new shaver is cutting his beard. I often ponder if there is ever a short in the shaver. Does the guy get a shock when the water hits his face.

One market the advertisers seem to neglect is the women’s market. I have seen very few advertisements that endorse shavers for ladies to use. This is a big market that is not being utilized by the main brands. My wife loves her new womens electric shaver because it does a good job of removing her hair without cutting herself.